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Archives for August 2011

August 15, 2011 by jenna

Obesity & Marketing

Obesity & Marketing blog image from CommPRO.biz

As food and wellness experts, an article by Louise M. Pollock, President is featured in the 8/9/11 issue of CommPRO.biz.  In this news story, Obesity & Marketing:  How We Can Help America Tighten the Belt & Get Results, Louise shares insights, key learnings and tips from a recent Pollock Communications survey of weight perceptions in America.  The survey of 1,000 Americans by Russell Research was commissioned by Pollock Communications as part of its ongoing work to understand and translate key consumer health and nutrition trends for its clients.  The complete article is reprinted with permission by CommPRO.biz:

CLICK HERE TO READ THE FULL ARTICLE

Filed Under: Health Buzz, PR Buzz Tagged With: diet, food, health, marketing, obesity, perception, PR, weight, weight loss, weight reality

August 11, 2011 by jenna

Pollock Communications Shows Great Taste

Pollock Communications PRNews article coverPR News recently featured our work to shift the perceptions about MSG safety for our clients, Ajinomoto Food Ingredients and The Glutamate Association, through a science and sensory event with Chef Danny Boome.  The article, published in the 8/1/11 issue of PR News highlights the success of Pollock Communications in creating awareness and education among key nutrition and media influencers about the positive attributes of umami (sodium glutamate – MSG) as a safe and effective food enhancer.

Filed Under: PR Buzz Tagged With: Danny Boome, glutamate, MSG, umami

August 10, 2011 by jenna

The Final Stage of “Sip of Success”

Taylor Caldron at Harney & Sons
Taylor Caldron at Harney & Sons

Taylor Caldron, a masters student at the University of Michigan studying sustainable business and winner of the Tea Council of the U.S., “Sip of Success” internship, is in the last phase of his experience.  After hands-on adventure in the tea growing regions of Sri Lanka and Kenya, he now is learning the retail specialty tea business with venerable tea family, Harney & Sons, in their tea shop in the heart of New York’s SoHo.

At Harney & Sons, Taylor is learning about the endless varieties of teas sold at this unique specialty tea destination.

Filed Under: PR Buzz

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What Others Are Saying

In this tumultuous food and wellness world, Pollock Communications has promoted and protected the tea industry by leveraging science from conception to communication –  transforming tea into a health-promoting, functional food heralded by public health officials, investigated by scientists, recommended by nutrition influencers and relied upon by consumers.

Peter Goggi
President of the Tea Association

Pollock Communications has consistently provided us with the highest quality customer service and professionalism while working tirelessly for our industry. Their insight and expertise in the areas of food, nutrition and wellness are unparalleled.

Karen Cahill
Cranberry Marketing Committee

Newsroom

  • Pollock PR Pro Shares Top 3 Pitching Tips on BuzzFeed
  • Survey Findings Show Consumers Go with their Gut in the Grocery Aisles
  • #HappyBirthday Hashtags!

Core Team

Louise Pollock President at Pollock Communications
Louise Pollock
President
Jenna Bell, PhD RD Senior Vice President at Pollock Communications
Jenna Bell, PhD, RD,
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Emily Blasi Vice President at Pollock Communications
Emily Blasi
Vice President
Alexandra Oppenheimer Account Supervisor at Pollock Communications
Alexandra Oppenheimer, MS, RD,
Account Supervisor
Shruti Shah Senior Account Executive at Pollock Communications
Shruti Shah
Senior Account Executive
Stephanie Baber Senior Account Supervisor at Pollock Communications
Stephanie Baber
Senior Account Executive

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Blog – Trends & Opinions

  • Pollock PR Pro Shares Top 3 Pitching Tips on BuzzFeed
  • Survey Findings Show Consumers Go with their Gut in the Grocery Aisles
  • #HappyBirthday Hashtags!

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