Bringing Back the Egg to the American Table

Our Strategy

  • Leveraged research to convince the American Heart Association to amend its three-to-four eggs per week recommendation to one egg per day
  • Created independent Egg Nutrition Center as source of credible information
  • Enlisted support of AHA key opinion leaders for advisory panel


  • In October of 2000, the AHA recommendation was changed to one egg per day from three-to-four eggs per week