Pollock Communications

  • About
  • Team
  • Services
  • Case Histories
  • Trends Survey
  • In the News
  • Contact Us

October 22, 2019 by emily

Pollock Communications Leads PR Agency Innovation with its New School Foodservice Division, On the Tray

 

On the Tray Logo

As a longstanding leader in food, health and wellness public relations, Pollock Communications is proud to announce the launch of its new school foodservice division – On the Tray. The dedicated division provides strategic support to food and beverage clients interested in growing their businesses by reaching the important K-12 market. After years of successful school lunch campaigns on behalf of both commodities and brands, Pollock Communications developed the specialized division to provide clients with results-oriented expertise and tools needed to navigate school foodservice marketing and menus.

Pollock’s unparalleled experience, connections and proven results in health and wellness communications, combined with a unique understanding of the dietary requirements of school lunches, make this endeavor a natural progression for the agency.  On the Tray, led by Pollock Communications in-house registered dietitian nutritionists, focuses on breaking down barriers for new products, developing recipes that credit in the National School Lunch Program, encouraging creativity in menuing and earning media coverage to create awareness for client initiatives.

Pollock Communications On the Tray division is adeptly skilled in executing successful, award-winning programs for its clients looking to reach foodservice audiences. Recent campaigns include liaising with the USDA to garner the support of influential directors and creating specialized recipes and technical guides that have helped increase sales.

“With decades of foodservice and nutrition expertise and long-lasting relationships within the industry, we are proud to unveil this division, effectively setting ourselves apart as marketing experts in the K-12 segment,” states Pollock Communications President, Louise Pollock.

From farm, field, sea and bog, On the Tray services the food and beverage industry to help commodities and brands put their products on school menus. Powered by in-depth industry know-how and a unique 360-degree approach, Pollock Communications On the Tray supports innovation and powers change within the school foodservice industry. For more information about On the Tray and to view some of Pollock’s school foodservice success stories please visit https://www.lpollockpr.com/in-the-news/school-foodservice/.

Filed Under: In the News

Let us show you how we can drive results for your business!


Contact Us Today!

What Others Are Saying

We engaged Pollock Communications to help us bring an innovative new food ingredient to the marketplace. They provided access to thought leaders and subject matter experts, made connections to professionals within our target customers, and created messaging, content and campaigns aimed at generating awareness among B2B buyers as well as consumers. This was new territory for us as an ingredient supplier and we were very pleased to have Pollock as a partner in this journey!”

Colleen Zammer
Bay State Milling Company

In this tumultuous food and wellness world, Pollock Communications has promoted and protected the tea industry by leveraging science from conception to communication –  transforming tea into a health-promoting, functional food heralded by public health officials, investigated by scientists, recommended by nutrition influencers and relied upon by consumers.

Peter Goggi
President of the Tea Association

Pollock Communications has consistently provided us with the highest quality customer service and professionalism while working tirelessly for our industry. Their insight and expertise in the areas of food, nutrition and wellness are unparalleled.

Karen Cahill
Cranberry Marketing Committee

Menu

  • Home
  • About
  • Team
  • Services
  • Case Histories
  • Trends Survey
  • In the News
  • Contact Us

Connect With Us

Contact Us

Pollock Communications
205 East 42nd Street
New York, NY 10017
212-941-1414

Email Us

In the News

  • Nutrition Experts Forecast 2020 will Usher in the Ultimate Food Revolution
  • Bulldog Reporter Features PCI’s Latest Expansion
  • Pollock Communications Leads PR Agency Innovation with its New School Foodservice Division, On the Tray

Copyright © 2016 - Pollock Communications - Health, Wellness and Nutrition Public Relations